Stewarthill UK

Win-Win with Wine Tasting Celebrations

Tasting Wine at Home: Planning for Three Types of Events

Wine tasting at home is a win win , it could be you’re celebrating a major milestone, a casual post-game BBQ, or a support event for hundreds of guests. We created a great win or lose entertainment guide for such occasions in Rich Woman Magazine 2023, and have great plans this year for more!

The range of bright reds to light white wines from Spain and Argentina Stewarthilluk.com

Unique considerations for selecting and serving wine:

  • Understanding your guests’ preferences
  • The Entertainment of tasting: Sip or Swirl!
  • How to cater to varying levels of wine expertise

This will help create a memorable experience for everybody.

Here’s a Win Win of what to think about for three different types of gatherings.

We selected a big milestone event, a sports after-game celebration, and a large support event for 500 guests:

 

Celebrating a Big Milestone Event: Fine Wine for Memorable Moments

A milestone event—such as an anniversary, a retirement party, or a wedding—calls for a refined, celebratory atmosphere. Wine can play a pivotal role in setting the tone. For this type of event, you’ll want to focus on selecting wines that give boost and boom but also appeal to a broad audience.

Plan: Guest Experience:

  • Consider a mix of wine enthusiasts and casual drinkers. You will find guests levels of expertise vary, so it’s important to have wines that offer both complexity and accessibility. Try our wine tasting guide here!
  • Types of Wine: A range of experience is essential. Opt for one or two high-quality reds (think Garnacha tinto, Rueda, Bordeaux), one or two white wines (like a crisp Grenache or a vibrant Sauvignon Blanc), and a sparkling wine or Champagne for toasts. A dessert wine such as Sauternes or Port could also work well for the occasion.
  • Pairings: Consider pairing your wines with elegant hors d’oeuvres or sit-down meal options. A well-paired wine can elevate the overall dining experience. For example, a rich red wine pairs beautifully with steak, while a light white wine complements seafood or chicken.
Pairing wines with food for all celebrations and tastings
Wines with food for all celebrations and tastings
  • Wine Experts: If possible, invite a knowledgeable wine enthusiast or sommelier to guide guests through a mini tasting experience. We found a great actor and wine lover had great ideas! In explaining the nuances of each wine, give guests a chance to learn something new, and enhance the event.

Win Win! The important thing is the celebration itself, not the outcome. Whether your guests are celebrating a personal victory or just enjoying the occasion, the wine selection should reflect the sense of occasion and joy.

More to read here…!

Sports After-Game Party: Casual Wine for a Fun, Laid-back Gathering

After a game, to unwind from a local amateur match or a big televised event, the post-game party is a great win win with Wine! Why not host a Wine tasting blind or challenge: We loved this great real life face-off between international wines that spurred a film Bottle Shock!

Make it less about formality and more about enjoyment and accessibility.

bottle shock the movie 2009
Bottle Shock 2009

Key Considerations:
For those new to wine, clarity and distinction is key. Offer good-quality wines, easy-drinking and approachable for a wider audience.

  • Choose wines that are refreshing and easy to sip while mingling.
  • Opt for light, fruit-forward reds like Rueda or Beaujolais, and crisp whites like Pinot Grigio or a light Riesling.
  • For a large group, consider boxed wines or kegs of wine, which are cost-effective and practical.

Atmosphere and Pairings:

The vibe is casual, so pair the wine with comfort foods—think pizza, burgers, and finger foods. Wines that complement salty or grilled foods will be particularly popular here.
Ambiance: While you may not need an expert for this type of gathering, having someone with a bit of wine knowledge can help guide guests if they’re unsure about wine pairings or which wine to pick. Even a well-versed friend who can offer advice on the wines will add to the experience.

Celebrating Win or Lose: Whether the home team won or lost, the after-party should be about camaraderie and good times. The wine should be an easygoing addition to the atmosphere rather than a central focus.

Support Event for 500 People: Tis’ all in the Taking Part 

A large event with up to 500 guests is a logistical challenge, and selecting wines for such a diverse crowd requires careful thought. Since guests may have varied tastes and levels of wine knowledge, your wine offerings should appeal to a wide range of palates.

Key Takeaways:
Wine Culture:

With a crowd this size, there will be people who know a lot about wine, as well as those who may not drink wine regularly. Offering wines that are universally liked while still delivering on quality is essential.

Sustainable Crops from Stewarthilluk Wines

Types of Wine: To meet the needs of a large, diverse group, offer a few good options: a red wine like Syrah or Cabernet Sauvignon, a white like Chardonnay or Sauvignon Blanc, and a rosé that appeals for a wonderful atmosphere.

For a touch of luxury, have a few bottles of sparkling wine available for toasts. Serving wine by the glass or offering wine stations with pre-poured glasses can streamline the process.

Budget and Logistics:

With 500 guests, you’ll need to think about logistics, especially with regard to budget and quantity. A professional wine supplier who can offer bulk purchasing options, as well as suggestions for wine that fits your price point for Business to Business (B2B)

Sommelier Please!

With a large gathering, it might be worth hiring a sommelier or a wine expert who can help curate the selection for the theme of the event.

A friend or aficionado in wine knowledge gives great energy to the overall experience. Everyone enjoys the right wine at the right time.

Is it difficult to become a Sommelier
Sommelier Schools: How to learn about wine

Celebrating Win or Lose: Large-scale support events may center on rallying behind a cause or showing appreciation for a community effort. The wine should be accessible but still offer a sense of importance, celebrating the shared effort regardless of individual victories or setbacks.

The Right Wine for Every Occasion

Tasting wine at home is fun, a memorable way to enjoy company. If you’re celebrating big wins, supporting a cause, or hosting a casual get-together. The key to a successful wine experience is considering your guests’ knowledge of wine, the formality of the event, and how wine can add to the entertainment at your celebration.

  • For a milestone event, try fine wines and talk to a wine expert to help guests explore new flavours.
  • For a sports after-game celebration, light, easy-drinking wines with casual food for a laid-back atmosphere.
  • For a large support event, select fun, crowd-pleasing wines for your budget and for a diverse audience, B2B crowd or Family and Friends.

By carefully curating your wine selection based on the type of gathering and the expertise of your guests, you’ll ensure that your wine tasting experience is a hit celebrating win or lose.

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Ben Salisbury

Ben Salisbury, Founder and President of Salisbury Creative Group is a consultant, coach, content creator, public speaker, thought leader, subject matter expert, and entrepreneur for the wine and spirits industry.

His expertise in sales and marketing strategy has accumulated over four decades of work with some of the largest adult beverage companies in the world, including Ste Michelle Wine Estates and Constellation Brands.

Ben’s approach is to disrupt the status quo of how wines and spirits are marketed and sold, to challenge outdated practices, and to provide innovative solutions to help wineries and distilleries sell more products.

Ben frequently speaks at industry conferences, creates original content on his blog and YouTube channel, and has contributed articles to Wine Business Monthly.

Visit his website here.

Manuel Urcelay

Manuel has over ten years of experience in international business, in which he has developed a strong expertise in sales, business development, marketing and business strategy across diverse industries and regions, including wine and food. He has advised more than 30 companies on joint business plans, marketing implementations and supply chain management strategies in Asia, USA and Latin America, generating consistent revenue growth for all parties involved.

Manuel has recently completed his MBA at Imperial College Business School, where he expanded his knowledge and skills in innovation, marketing, operations, strategy and leadership. Manuel has made invaluable contributions to Stewart Hill’s Business Strategy and Planning”.

Rick Anderson

Rick is our Edinburgh-based Digital Design consultant, working remotely on everything from branding and label design to web and motion graphics.

Visit his portfolio site here.

Veronica King

Veronica is a Social Media Strategist and Business Consultant based in London.

Andrea Midas

Born in London, based in Spain with over 20 years of experience in Marketing and CRM for business development.

Graduate from LSE London with Branding, Sustainability and research qualifications in UK and Spain.

Bilingual English and Spanish.

Patricia Harvey

Patricia is a former, credit controller and worked for 15 years for one of the UK’s leading financial handling insurance including freight.

She has always had a passion for wine and have been for the past 4 years worked with us learning the wine trade. Pat recently participated in our exhibition at USATT Chicago.

Her role at Stewart Hill is to handle and develop our logistics.

Lucilda Stewart

Managing Director & Founder

Lucilda is the managing director and founder of Stewart-Hill Wines.  She manages general day to day running of the business, as well as key relationships with both key personnel and a dedicated team of consultants.  Lucilda also travels to overseas destinations to meet with distributors, wholesalers and retailers.  She commends the evolution of her wine journey, to her dedicated team of professionals and strong family ties.  The accolades by the US Wine Ratings 2023, which led to silver awards for their Orchida Negra (Crianza), Malbec labels and a silver award for their Rose by London Wine Competition, demonstrates the integrity of their wines and Lucilda’s indomitable will to succeed.

Lucilda studied at the Inns of Court School of Law and graduated from UCL London University in 1992.   She is a former lawyer,  who created her own legal niche company, working as an intermediary in accordance with the Bar Council’s direct public access to barristers scheme.  Her interest in wine, began many years earlier from casual tastings, training culminated in a Department of International Trade visit to Rioja Spain where she commenced discussions with wineries and honing her skills in wine exporting.

In 2014, Lucilda developed her own private label wine brand, working and investing in award winning wineries in Argentina and Spain.  Her dedication over the last 10 years, has led to award-winning varietals for B2B exports.